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WMODELS BOOKING GUIDE · 29 July 2026

Casting brief: what to include for a proper shortlist

Created a complete casting brief with roles, date, budget, material usage and practical information.

A good casting brief doesn't have to be long. It needs to be specific so that the models know what the production is asking for and the company receives relevant requests.

The basic information

  • Production name or brand and contact person.
  • Job category, number of roles and requested profile.
  • Date, time, location and possible fitting date.
  • Fee, expenses, method and time of payment.

Describe the use of the material

Indicate whether the material is intended for e-shop, organic social, paid advertising, TV, print or outdoor advertising. Add duration, countries and any exclusivity.

Separate the essentials from the desirables

If all are shown as mandatory, eligible profiles are unnecessarily blocked. State which features are absolutely necessary and which are creative preference.

Close with clear next steps

Set deadline, application material, selection method and update time. Transparency improves the experience of both production and candidates.

Papddeicma domors casting brief

XeMrina me mia ppdvaph pou exhcei vo ppoidn and von pvdxo vhs production. Sunexipe me vous pdlous, vhn hmepomhnia, vhn city and vis ohpes. Se xexohpipvd phmeio cpdpse vhn amoibor, von vpdpo plhpohmors and d,vi Mralypvevai ohs exodo. Kleipe me vh xporph vou uliMroy, vhn ppoiepmia requests and the hmepomhnia apdnvhphs.

Plhpofopies pou den ppepei na ghvds dhmdpia

Mhn apaiveis apiimd vauvdvhvas, vpapegiMrd pvoixeia or euaipihva ppopohpiMrd dedomena pvhn ppohvh request. Mhn ghvds cumnd or aMravdllhlo uliMrd dvan den apovelei veMrmhpiohmenh and ndmimh andcMrh vhs production. Ta pvoixeia vimoldchphs and pymbaphs anvalldpponvai mdno afoy cinei ppacmaviMror epilocor and mepoh apfaloys diadiMrapias.

Axioldchph vohn aivorpeohn

Xphpimopoihpe va idia Mrpivorpia cia dlous: Mrdlupsh upoxpeohviMrohn xapaMrvhpipviMrohn, pxeviMror experience, poidvhva ppdpfavou uliMroy and epibebaiohmenh diaiepimdvhva. H byfaph ppepei na bapigevai pvo brief and dxi pvon apiimd followers. Enhmepohpe ecMraipohs vo shortlist and mh ieohpeis vo endiafepon depmeuviMrd booking.

Final check

  • Oi hmepomhnies and oi ohpes einai opipviMres;
  • H amoibor and va diandohmava cpdfonvai Mraiapd;
  • Ypdpxei upeyiunos epiMroinohnias;
  • Exhceivai vi aMrolouiei after vhn request;

Dhmopieupe vo brief pvh pelida castings models and xphpimopoihpe vo checklist epibebaiohphs ppin by vo booking.

Find models for your company’s needs

Choose the role and read what to prepare.

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The WModels editorial team

Practical guides for models, shoot professionals and productions.